Over The Hump Race Series To Offer Event License Agreements to Expand Brand

FOR IMMEDIATE RELEASE

 

Over The Hump Race Series to offer Event License Agreements to Expand Brand

 

For the first time, Over The Hump Mountain Bike Race Series™ is offering limited license agreements to expand the brand to new cities.  Licensees will have access to all of the know-how, event tools, merchandise, sponsors, marketing material, creative, advertising and branding to make their event a success.   OTH™ is looking to create a national footprint of successful mid-week racing events.  By sharing their brand and secret sauce they believe mountain bike racing will explode everywhere the way is has in Orange County, California.

The popular Over The Hump Series™ (OTH™) was started in 2009, and has quickly become one of the most popular cross country mountain bike racing series in the country.  With sold out races, sold out vendor areas and over 1000 spectators, it’s become a model for how to make mountain bike racing fun again.

Matt Wenger, co-founder, explains the reasoning behind the expansion, “Since OTH started in 2009, we’ve seen the sport of mountain biking explode here in Orange County.  We’ve been thrilled to see the casual mountain biker, become an active, zealous participant in the sport we love.   Every Tuesday during the summer, we provide a venue to create more cycling enthusiasts!  We have a passion for inspiring that same energy across the nation.  Our dream is to help other promoters replicate the formula that has been so successful here in Orange County. ”

OTH™ is a nationally recognized mountain bike race event, drawing 425- 600 racers weekly, drawing the attention of the press from Mountain Bike Action, Switchback Magazine, and tons of local press calling Over the Hump™ the place to be.

OTH is designed to be a fun, relaxed event for everyone. Race courses are designed to challenge all levels of riders, and give participants a great place to experience the fun and excitement of mountain bike racing.

Interested licensees can apply here:   http://raceoc.com/license

About the Promoters:
Over The Hump Series is managed by Matt Wenger & John Russell, who bring over 34 years of successful event promotion.  They look at events a little differently.  Rather than just a race, they like to create an experience that brings people together, and fosters Enthusiast Racing.  Over The Hump Series is all about what Mountain Biking is all about… friends, challenge, fitness, memories and FUN.

Contact:  John Russell
949-219-0500
john@overthehumpseries.com
www.RaceOC.com

Comments

Leave A Comment

Recent Posts

 
5 Ways OTH Can Help You Win at Parenting
by Carrie and Todd Lundell It was seven years ago when we found ourselves toeing the line for our first mountain bike race. We can’t recall exactly how we learned about Over the Hump—then just a fledging little race series with big ambitions—but there we were on the starting line. Although we were both fairly
Five Ways to Train Smarter This Offseason
By Sean Swopes, PT, DPT, CSCS Rausch Physical Therapy & Sports Performance While most people take the offseason to train for a better “next year,” Mountain Bike-PT Sean Swopes explains why you should spend some time out of the saddle and try a few other methods to improve your performance and overall health. — You
PB Creative Bike Photos for Sale from Tuesday August 23
Phil Beckman shoots all over the place, and makes all kinds of friends in the Bike World.  So it goes without saying that he captures some of the best action shots we’ve ever seen, and we’re so stoked to collaborate with Phil @ PB Creative. Imagine your friends sitting in your living room, or clients
Race #12 Recap – Last Race 2016
Well folks, this is it for the 2016 season and we are all still buzzing with excitement from the closing ceremonies at OTH.  This season was the first season including the New Intermediate Class and it was a HUGE HIT!  Thank you to everyone for making this year the best Over the Hump series yet!! Featured
Kids racers 6-8 years old win a fat bike Tuesday
Stampede Bikes is offing up a 20 Inch Fat Bike that retails for $489 and YOU can win! Stampede Bikes is giving away a 20 Inch Fat Bike this Tuesday, August 22nd to a kid 6-8 years old.  Check it out: Rules Every boy and girl racing this Tuesday is entered!!! Winner announced at Linked Cycling tent after awards are distributed.
The Path Bike Shop Hosts Over the Hump Finale Tuesday
Hey who said racing has to be TOO Serious? Everyone wins big this week as The Path Bike Shop Hosts Over the Hump Finale Tuesday. If you’re not having fun at OTH, you’re not trying hard enough! Throw on your grass skirt and let’s HULA with this week’s featured shop The Path Bike Shop! Schedule:
mautic is open source marketing automation